ABRIDGED NEWS RELEASE
GLOBAL TELEVISION
*************************
Entertainment Tonight Canada now the country's No.1 entertainment news program
A Global Television ratings flash
TORONTO - And the momentum continues... since January, Global Television's Entertainment Tonight Canada has surpassed the competition to become the No.1 entertainment news program across the country, in all key demos.
- ET Canada now averages nearly 1/2 million viewers nationally per night - an increase of 50,000 viewers nationally since Fall 2006.
- Nationally, +55% more viewers than eTalk amongst key demos A18-49; +56% more amongst Females 18-49.
- No.1 in key demos across all metered markets besting the competition in Toronto by 15% A18-49 and 10% F18-49; in Calgary by 12% A18-49 and 68% F18-49; and in Vancouver a whopping 204% A18-49 and 211% F18-49.
- Canada 's No.1 choice for Red Carpet post-awards coverage for both national 2+ audiences and for the key demo A18-49: Oscars 712,000; Grammys 706,000.
Launched in September 2005, Entertainment Tonight Canada is the country's pre-eminent source for entertainment and celebrity news.
From around the world and right here at home, ETC leads the way - delivering more breaking coverage, in-depth profiles, and behind the scenes exclusives than any other Canadian entertainment news operation.
(*)All data BBM Nielsen Media Research, January 1 -April 1, 2007
(*)Key demos denotes: A18-49 and F18-49 unless otherwise indicated.
*************************